strategic marketing consulting agency
strategic vision | analytical skills | creative mindset
in a nutshell.
AUDREY CHAMPIGNY CONSULTING is a consulting agency specialized in crafting marketing strategies for brands in the beauty industry.
We have developed a unique approach combining strategic vision, analytical skills & creative sensitivity.
Our services cover, amongst others : international brand business development, strategic planning, business forecasting, market trends analysis and operational implementation.
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We are driven by a natural problem-solving mindset, building tailor-made answers while always balancing business pragmatism with creative solutions.
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our team.
I am passionate about the beauty market.
With over 15 years experience in the beauty industry, both in France and the US, I work with brands of all sizes as an independent strategic marketing consultant to help them develop their business in an ever-changing industry.
My experiences have led me to work in both global and local roles, giving me a complete understanding and control of how cosmetics brands operate: from global marketing strategy to local marketing plans execution in-market.
I have had the opportunity to work on the 3 main categories of the industry (Skincare, Fragrance, Makeup), and benefit from an in-depth knowledge of key markets (expertise in USA, France, UK, China).
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Audrey CHAMPIGNY
founder
![IMG_5732[145].JPG](https://static.wixstatic.com/media/6f6be9_b196c469d8d04f90b29722ee08d0fb11~mv2.jpg/v1/crop/x_1025,y_752,w_7153,h_4752/fill/w_1000,h_664,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/IMG_5732%5B145%5D_JPG.jpg)
Passionate about cosmetics, perfumes and skincare since I was young, my interest in these fields has allowed me to acquire a lot of knowledge.
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I am always looking for new products and conversational trends on social platforms, new brands, new retailers, and dissecting consumers behavioral changes.
It's impossible to get bored in a market as dense, evolving and exciting as the beauty industry.
Vaea MILIN
junior consultant
our services .
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New business development (organic)
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International brand expansion
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Strategic roadmaps
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Business plans
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Financial modeling & analytics
brand growth strategies.
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Global marketing direction
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Local marketing plans execution
operational
marketing.
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Brand positioning
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Product portfolio management
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Consumer touchpoints development (visual merchandising, education, promotions, sampling...)
brand building strategies.
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Markets dynamics analysis
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Perspective & prospective trends tracking
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Multi-categories (skin care, makeup, fragrance), multi-channels, US/EUR
trends watch & analysis
